- Sponsorship renewed for four years, extending to 2029.
- Partnership has lasted over 16 years.
- Previous cycle ended on June 30, 2025.
- Focus on empowering women's football in South Africa.
Partnership Renewal
Sasol and the South African Football Association (SAFA) have renewed their sponsorship of the South African women's national football team, Banyana Banyana, for another four years, extending the partnership until 2029. This renewal continues a relationship that has lasted over 16 years, making Sasol the longest-standing sponsor of women's football in South Africa.
Focus on Empowerment
The partnership aims to empower the South African senior women's national team, helping them represent the nation with pride and excellence. The renewal discussions allowed both parties to align on shared objectives, strengthening the partnership and enabling pathways for women footballers.
Achievements and Future Goals
Since 2009, Sasol's support has coincided with significant achievements for Banyana Banyana, including multiple COSAFA Cup titles, participation in two Olympic Games, their first FIFA Women's World Cup appearance in 2019, a historic knockout stage appearance at the 2023 FIFA Women's World Cup, and the WAFCON championship title in 2022. Looking ahead, the team aims to qualify for the WAFCON 2026 in Morocco and the FIFA 2027 Women's World Cup in Brazil.
Commitment to Women's Football
Both Sasol and SAFA have expressed their commitment to maintaining Banyana Banyana as a competitive force in African and global football. The partnership is seen as a symbol of faith in SAFA's properties for corporate South Africa, highlighting football's popularity and gender balance in the country.
