LYB and Mondelez launch Marabou wrappers with 75% recycled content

Key highlights
  • Marabou chocolate bar packaging uses LYB CirculenRevive polymers with 100% attributed recycled content via an ISCC PLUS-certified mass balance approach, enabling 75% recycled content in the final packaging.
  • MoReTec-1, LYB’s first commercial-scale catalytic chemical recycling plant under construction in Wesseling, Germany, is designed to produce 50,000 metric tons of feedstock annually for existing LYB production units.
  • Value-chain partners include Taghleef Industries (base film development) and Amcor (conversion); Source One Plastics JV in Eicklingen processes mixed plastic waste to support MoReTec-1 feedstock.
  • LYB currently sources recycled feedstock from third‑party pyrolysis oil producers, and the solution targets EU recycling ambitions and anticipated PPWR recycled-content requirements.

What was announced

LyondellBasell introduced a flexible packaging solution for Marabou chocolate bars using CirculenRevive polymers with 100% attributed recycled content via an ISCC PLUS mass-balance approach, enabling Mondelez to offer packaging sourced from 75% recycled content by converting hard-to-recycle mixed plastic waste into food-grade materials.

MoReTec-1 and feedstock

LYB plans to supply future polymers for the packaging through MoReTec-1, its catalytic chemical recycling plant under construction in Wesseling, Germany. Once operational, MoReTec-1 is designed to produce 50,000 metric tons of feedstock annually for use in existing LYB units. Source One Plastics, an LYB joint venture in Eicklingen, processes mixed plastic waste to produce feedstock suitable for chemical recycling, while LYB currently sources recycled feedstock from third‑party pyrolysis oil producers.

Value‑chain collaboration

The project involved multiple partners: LYB supplied the circular polymers, Taghleef Industries developed the base film and Amcor converted the material into the final flexible packaging. Mondelez highlighted the ambition to increase recycled plastic use and said the initiative shows how brand owners, recyclers, material producers and converters can allocate recycled plastics back into food packaging.

Performance and regulatory context

CirculenRevive polymers are produced by chemically converting mixed plastic waste into feedstock and attributing it to end products via ISCC PLUS mass balance. LYB positions the resulting polymers as drop-in, virgin-quality materials that maintain performance and regulatory compliance while supporting European recycling objectives and anticipated PPWR recycled-content requirements.

Source: LYB