- Ameriflor Calm is derived from the Self-Heal plant, Prunella vulgaris.
- Clinical studies showed a 10% improvement in skin redness after 7 days.
- Trans-epidermal water loss improved by 11% compared to placebo.
- Ameriflor Calm is sourced from regenerative organic farms in Oregon.

Introduction
BASF's Personal Care business has launched Ameriflor Calm, a botanical active ingredient designed to enhance the resilience of sensitive skin. It reduces redness, minimizes trans-epidermal water loss, and protects against environmental aggressors.
Sourcing and Production
Ameriflor Calm is sourced from regenerative organic certified farms in Oregon and manufactured in the United States using 100% renewable electricity. This reflects BASF's commitment to sustainability and ethical practices.
Clinical Studies
In clinical studies, Ameriflor Calm was applied at a 1% concentration over 28 days. Results showed a 10% improvement in skin redness appearance after 7 days, with continued positive results after 28 days. Trans-epidermal water loss improved by 11% compared to placebo after 7 days.
Botanical Origins
The active ingredient is derived from the Self-Heal plant, Prunella vulgaris, a resilient botanical used in traditional practices by Indigenous nations such as the Nitassinan, Catawba, Cherokee, and Algonquin-speaking nations.