Symrise completes Floral Concept acquisition to expand Premium Naturals
- Symrise acquired 100% of the share capital of Floral Concept and integrated it into its Fragrance division.
- Floral Concept will join Maison Lautier 1795 to form a dedicated Premium Naturals cluster in the Pays de Grasse region.
- Founded in 2002 and based in Saint‑Cézaire‑sur‑Siagne, Floral Concept supplies premium natural extracts for fine fragrance, including jasmine, rose, orange blossom, ambrette and blackcurrant.
- Symrise cites enhanced sourcing, transformation expertise and a broader Premium Naturals palette for customers; financial details remain confidential and business continuity is a stated priority.
Deal and integration
Symrise has completed the acquisition of 100% of Floral Concept’s share capital. Floral Concept now becomes part of Symrise’s Fragrance division and, together with Maison Lautier 1795, will form a dedicated Naturals cluster in the Pays de Grasse.
Strategic rationale
The move supports Symrise’s ONE Symrise strategy and its ambition to strengthen the company’s Premium Naturals offering by adding sourcing relationships, natural raw material expertise and transformation capabilities while preserving Floral Concept’s authenticity and entrepreneurial spirit.
Products and operations
Founded in 2002 and headquartered in Saint‑Cézaire‑sur‑Siagne, Floral Concept develops and supplies premium natural fragrance ingredients for fine fragrance, including extracts from jasmine, rose, orange blossom, ambrette and blackcurrant. Business continuity, the company’s people, culture, customer relationships, producer network and technical know‑how are highlighted as immediate priorities.
Customer impact and finance
Symrise says customers will benefit from a broader Premium Naturals palette, enhanced sourcing and transformation expertise, and access to Symrise’s global fragrance capabilities. Financial details of the acquisition were not disclosed.
Source: Symrise