Reliance Retail Ventures Limited is an Indian retail company and subsidiary of Reliance Industries Limited. Headquartered in Mumbai, it serves as the holding entity for Reliance Retail, the largest retailer in India by revenue. Founded in 2006, the company operates thousands of stores and omnichannel platforms across grocery, consumer electronics, fashion and lifestyle, and personal care categories, primarily serving the Indian market.
In April 2026, it acquired Anomaly, a clean vegan haircare brand founded by Priyanka Chopra Jonas in 2021, including trademarks, brand assets, and digital properties. Priyanka Chopra Jonas continues as Creative Director. The acquisition supports expansion of the beauty portfolio through offline retail and platforms such as Tira, with India as the priority market alongside ongoing growth in North America, the United Kingdom, and the Middle East.
Also known as Reliance Retail Ventures Ltd and RRVL.
Full ownership of Anomaly trademarks, brand assets and digital properties to scale the clean, vegan haircare line through omnichannel retail and digital platform Tira.