Key highlights
- Mitsui Fine Chemicals will be the exclusive distributor in Japan for the Jarocol® hair dye range.
- The portfolio encompasses grey-coverage formulations and vibrant fashion shades, including Jarocol®, Jarocare and Reversacol™ dyes.
- Mitsui Fine Chemicals is a wholly owned subsidiary of Mitsui Chemicals, Inc.
- The companies previously collaborated on Reversacol™ photochromic dyes.
Partnership
James Robinson Speciality Ingredients has appointed Mitsui Fine Chemicals as the exclusive distributor for the Jarocol® hair dye range in Japan; Mitsui Fine Chemicals is a wholly owned subsidiary of Mitsui Chemicals, Inc.
Product scope
The distribution covers Jarocol® dyes for precise grey coverage sought by Japanese consumers as well as vivid fashion shades, giving formulators access to a broad colour spectrum.
Prior collaboration
The companies have an existing technical relationship, having worked together previously on Reversacol™ photochromic dyes.
Support for brands
The partnership combines JRSI’s technical capabilities with Mitsui’s local market knowledge and customer relationships to provide technical and commercial support for brands developing hair-colour products in Japan.