Toyo Tire & Rubber Company (also known as Toyo Tire Corporation) is a Japan-based manufacturer specializing in tires for passenger cars, SUVs, light trucks, and commercial vehicles. Established in 1945 and headquartered in Itami, Hyogo Prefecture, the company markets products globally under the Toyo Tires and Nitto brands, serving both original equipment and replacement markets.
Toyo’s capabilities span materials science and rubber compounding—covering natural and synthetic rubber, fillers, and reinforcement textiles/steel—along with tread design, carcass engineering, testing, and simulation. Its R&D and manufacturing footprint extends across Japan, North America, Asia, and Europe, with in-house formulation and chemical analysis supporting performance targets such as grip, wear resistance, rolling resistance, noise, and durability.